Henrico County VA

The Entrepreneur’s Corner

Questions for your business
Patrick Henry said, “I have but one lamp by which my feet are guided, and that is the lamp of experience. I know of no way of judging of the future but by the past. A few years later, Einstein said, “Doing the same thing and expecting different results is insanity.”

These two bits of wisdom have guided me for decades. In the last few years, they have proved insufficient. Our world has changed. Cheap energy and currency exchange rates have allowed people on the other side of the world to effectively compete for our next door neighbor’s business.

Businesspeople are constantly on the lookout for ways to systematize our processes so we can achieve maximum efficiency, thereby lower our costs of operation to either offer our services at lower rates or better yet, increase our margins.

We determine our processes by agreeing to sets of assumptions. Assumptions we agree to after thorough examination of our competencies and market opportunities.

Once we establish these efficient processes we loathe changing them. It’s at this point that our agreed upon assumptions become “givens”. They become our culture. They become “the way we do things around here.”

Once solidified into the concrete of unconscious habit, we no longer regularly check to see if our assumptions are still valid. We all know the old adage that when we assume we make an ass of you and me. This truism relates to the unstated assumption. The conscious, shared assumption on the other hand is a powerful tool.

So, if you’re doing what you’ve always done and not getting the results you’ve gotten in the past, let me encourage you to reexamine your assumptions.

Bring then out in the open and ask yourself,

1. “What’s our business?”

2. “What do we do?”

3. “Who are our customers?”

4. “Do these people give us money?”

5. “For what?’

6. “Why?”

7. “What do they value?”

8. “Are we delivering value they want?”

I’ve a bunch more questions, but having your team candidly revisit the assumptions upon which you’ve based your business to see if they’re still relevant is a great way to come to grips with your current reality. Because in today’s business climate the definition of insanity may be doing the same thing and expecting the same results.

Gayle Turner, a member of Henrico Business Leaders, can be reached at .(JavaScript must be enabled to view this email address).
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Community

The Pemberton at University Park to host ‘Wall of Honor’ ceremony June 9


The Pemberton at University Park senior community will host a dedication ceremony for its Veterans Wall of Honor June 9 at 10:30 a.m. The ceremony will honor residents who have served in the military.

Deep Run High School Cadets will provide a color guard for the event.

Community members have taken photos of residents in uniform, as well as residents with pictures of their military units from their days of service that will be on display the day of the event. > Read more.

19th Annual Asian American Celebration planned May 21

The Asian American Society of Central Virginia will hold its 19th Annual Asian American Celebration on Saturday, May 21 at the Greater Richmond Convention Center, 403 N. 3rd St. in Richmond, from 11 a.m. to 7 p.m. Admission is free.

The theme for this year’s celebration will be “Our Heritage," in recognition of May as the Asian Pacific American Heritage month, designated by the U.S. Congress in 1992. > Read more.
Entertainment

Cultural Arts Center announces 2016-17 schedules


Returning favorites, new acts and new dining options highlight the 2016-17 Center Season and 2nd Stage schedules at The Cultural Arts Center at Glen Allen.

CACGA's Center Season performance series will return Sept. 10 with Capitol Steps (pictured), an audience favorite that brings a unique blend of music and political comedy to the Sara Belle November Stage. The Acrobats of Cirque-tacular will perform Oct. 22, showcasing their troupe of aerialists, acrobats and contortionists. > Read more.






 

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CAT Theatre, located at 319 N. Wilkinson Rd., will present “Don’t Cry For Me, Margaret Mitchell” May 20 to June 4. This hilarious show is based on actual events from… Full text

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