Short Pump Town Center Introduces ‘Facebook Deals’ Program
Short Pump Town Center is the first shopping center to implement a new Facebook program that rewards shoppers who "check in" with special savings.
The mall is using the Facebook Deals platform, which allows shoppers to virtually "check in" to the shopping center via Facebook on their smartphones when they are on the premises and receive local offers.
Short Pump’s introductory "Deals" promotion rewards the first 50 check-ins with a $10 gift card, and the check-in appears visibly to the shopper’s friends in their Facebook activity feed.
“Facebook Deals provides an easy way for us to entice shoppers to the Center and deliver special offers from Short Pump Town Center and our retailers," said Misty Parsons, Short Pump’s director of marketing, “The viral nature of these check-ins helps spread the word to other Facebook members. Since claiming our location on Facebook we’ve received over 100 check-ins.”
Facebook recently launched the Deals location-based service (LBS) in partnership with approximately 20 major brand partners, including Starbucks, REI, JCPenney, The Gap and McDonalds.
St. Joseph's Villa’s Flagler Housing & Homeless Services was one of three entities to earn the National Alliance to End Homelessness' Champion of Change Award. The awards were presented Nov. 17 during a ceremony at the Newseum in Washington, D.C.
NAEH annually recognizes proven programs and significant achievements in ending child and family homelessness.
Flagler completed its transition from an on-campus shelter to the community-based model of rapid rehousing in 2013, and it was one of the nation's first rapid re-housing service providers to be certified by NAEH. > Read more.
Richmond International Raceway's 13th annual Community Christmas tree lighting has been rescheduled from Dec. 6 to Monday, Dec. 12, at 6:30 p.m., due to inclement weather expected on the original date.
Entertainment Dec. 12 will be provided by the Laburnum Elementary School choir and the Henrico High School Mighty Marching Warriors band. Tree decorations crafted by students from Laburnum Elementary School and L. Douglas Wilder Middle School will be on display. Hot chocolate and cookies will be supplied by the Henrico High School football boosters. > Read more.
For our Top 10 calendar events this weekend, click here! > Read more.
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CalendarThe James River Singers, with special guest Greater Richmond Children’s Choir, will present “An International Christmas” Dec. 9 at Church of the Holy Comforter, 4819 Monument Ave., and Dec. 10 at Trinity Lutheran Church, 2315 N. Parham Rd. Featuring seasonal choral music from around the world, including selections by Giovanni Gabrieli for double choir, organ and brass. Both concerts start at 7 p.m. Tickets are $15 for adults, $10 for seniors and $5 for students. Tickets are available at the door or in advance at http://www.thejamesriversingers.org. Full text