Short Pump Town Center Introduces ‘Facebook Deals’ Program

Short Pump Town Center is the first shopping center to implement a new Facebook program that rewards shoppers who "check in" with special savings.

The mall is using the Facebook Deals platform, which allows shoppers to virtually "check in" to the shopping center via Facebook on their smartphones when they are on the premises and receive local offers.

Short Pump’s introductory "Deals" promotion rewards the first 50 check-ins with a $10 gift card, and the check-in appears visibly to the shopper’s friends in their Facebook activity feed.

“Facebook Deals provides an easy way for us to entice shoppers to the Center and deliver special offers from Short Pump Town Center and our retailers," said Misty Parsons, Short Pump’s director of marketing, “The viral nature of these check-ins helps spread the word to other Facebook members. Since claiming our location on Facebook we’ve received over 100 check-ins.”

Facebook recently launched the Deals location-based service (LBS) in partnership with approximately 20 major brand partners, including Starbucks, REI, JCPenney, The Gap and McDonalds.
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Villa’s Flagler Housing wins national NAEH award


St. Joseph's Villa’s Flagler Housing & Homeless Services was one of three entities to earn the National Alliance to End Homelessness' Champion of Change Award. The awards were presented Nov. 17 during a ceremony at the Newseum in Washington, D.C.

NAEH annually recognizes proven programs and significant achievements in ending child and family homelessness.

Flagler completed its transition from an on-campus shelter to the community-based model of rapid rehousing in 2013, and it was one of the nation's first rapid re-housing service providers to be certified by NAEH. > Read more.

RIR’s Christmas tree lighting rescheduled for Dec. 12


Richmond International Raceway's 13th annual Community Christmas tree lighting has been rescheduled from Dec. 6 to Monday, Dec. 12, at 6:30 p.m., due to inclement weather expected on the original date.

Entertainment Dec. 12 will be provided by the Laburnum Elementary School choir and the Henrico High School Mighty Marching Warriors band. Tree decorations crafted by students from Laburnum Elementary School and L. Douglas Wilder Middle School will be on display. Hot chocolate and cookies will be supplied by the Henrico High School football boosters. > Read more.
Entertainment

Weekend Top 10


It’s going to be a cold weekend so if you’re headed out to the James River Parade of Lights or the Richmond Road Runners Club Toy Run 5K in Innsbrook, you’d better bundle up! If you’re looking for some indoor ways to celebrate the holidays, check out Three-Penny Theatre’s production of “A Christmas Carol: A Ghost Story for Christmas” or “To Drive the Cold Winter Away: An Irish Celebration of the Returning Light” at the Unitarian Universalist Community Church in Glen Allen. Also this weekend – the Henrico Theatre will show the holiday classic “Home Alone." For all our top picks this weekend, click here! > Read more.

 

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The Modlin Center for the Arts at the University of Richmond will screen NT Live’s broadcast of “No Man’s Land” at 2 p.m. and 7 p.m. in Camp Concert Hall, Booker Hall of Music. Following their hit run on Broadway, Ian McKellen and Patrick Stewart return to the West End stage in Harold Pinter’s “No Man's Land,” broadcast live to cinemas from Wyndham’s Theatre, London. The broadcast will be followed by an exclusive Q&A with the cast and director Sean Mathias. NT Live brings the best of British theatre direct from the stages of London to movie theatres around the world. Tickets are $7 to $14. For details, call 289-8980 or visit http://www.modlin.richmond.edu. Full text

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