Henrico County VA

Short Pump Town Center Introduces ‘Facebook Deals’ Program

Short Pump Town Center is the first shopping center to implement a new Facebook program that rewards shoppers who "check in" with special savings.

The mall is using the Facebook Deals platform, which allows shoppers to virtually "check in" to the shopping center via Facebook on their smartphones when they are on the premises and receive local offers.

Short Pump’s introductory "Deals" promotion rewards the first 50 check-ins with a $10 gift card, and the check-in appears visibly to the shopper’s friends in their Facebook activity feed.

“Facebook Deals provides an easy way for us to entice shoppers to the Center and deliver special offers from Short Pump Town Center and our retailers," said Misty Parsons, Short Pump’s director of marketing, “The viral nature of these check-ins helps spread the word to other Facebook members. Since claiming our location on Facebook we’ve received over 100 check-ins.”

Facebook recently launched the Deals location-based service (LBS) in partnership with approximately 20 major brand partners, including Starbucks, REI, JCPenney, The Gap and McDonalds.
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Community

County plans Fourth of July event


Henrico County Recreation and Parks will present “Red, White, and Lights” at Meadow Farm Museum/Crump Park July 4.

Henrico County has hosted a Fourth of July celebration annually since 1981, but this year’s event will offer a later start time and expanded hours and be highlighted by new entertainment.

The free event will begin at 4:30 p.m. and will feature the Richmond Symphony, a laser-light show, patriotic performances, and family activities. > Read more.

Tuckahoe YMCA to host Refugee Community Resource Fair


The Tuckahoe Family YMCA and ReEstablish Richmond will host the third-annual Refugee Community Resource Fair Saturday, June 18, from 10 a.m. to noon at the YMCA, 9211 Patterson Avenue in Henrico. The event is designed to provide refugees in the region information about jobs, local businesses, housing, health care, education and more.

As part of its strategic plan, the YMCA of Greater Richmond works to identify, address and eliminate economic, geographic and cultural barriers. > Read more.
Entertainment

Muse Paintbar opens at Willow Lawn


Muse Paintbar, which combines painting instruction with a wine bar and restaurant, opened June 23 at The Shops at Willow Lawn in Henrico. The location is the company's 17th nationwide.

Guests can learn from local artists while sampling a wide selection of wine, beer and tapas. The facility held a soft-launch last weekend, allowing patrons a sneak peek at the studio’s artistic offerings.

Muse anticipates expansion across the Washington, D.C. metropolitan area this summer. Other locations are spread throughout the Northeast. > Read more.






 

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EngAGE in Henrico County will present “Decluttering and Downsizing – Making Room for Yourself” at 1 p.m. at Tuckahoe Library. For those who have accumulated decades of necessary or cherished… Full text

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