Short Pump Town Center Introduces ‘Facebook Deals’ Program
Short Pump Town Center is the first shopping center to implement a new Facebook program that rewards shoppers who "check in" with special savings.
The mall is using the Facebook Deals platform, which allows shoppers to virtually "check in" to the shopping center via Facebook on their smartphones when they are on the premises and receive local offers.
Short Pump’s introductory "Deals" promotion rewards the first 50 check-ins with a $10 gift card, and the check-in appears visibly to the shopper’s friends in their Facebook activity feed.
“Facebook Deals provides an easy way for us to entice shoppers to the Center and deliver special offers from Short Pump Town Center and our retailers," said Misty Parsons, Short Pump’s director of marketing, “The viral nature of these check-ins helps spread the word to other Facebook members. Since claiming our location on Facebook we’ve received over 100 check-ins.”
Facebook recently launched the Deals location-based service (LBS) in partnership with approximately 20 major brand partners, including Starbucks, REI, JCPenney, The Gap and McDonalds.
Citizen Staff Reports 10/28/2016
Patient First will offer free digital X-ray imaging of Halloween candy at all neighborhood medical centers from 6 to 9 p.m. Oct. 29 through Oct. 31.
While an adult should always inspect candy before allowing a child to enjoy their trick-or-treating rewards, the free X-ray offer gives parents an additional precaution to consider and to provide peace of mind. X-rays may detect objects such as glass, metal or plastic; however, parents still need to provide supervision, since some foreign materials may not appear in x-rays. > Read more.
Reynolds Community College will host Richmond sculptor Paul DiPasquale Sept. 28 as he shares his presentation “Art Talk, Why Art Matters” from 6 p.m. to 8 p.m. in the Conference Center Gallery of the Workforce Development and Conference Center on the Parham Road Campus, located at 1651 E. Parham Road in Richmond. This event is free and open to the public. > Read more.
The theme for the annual Dominion GardenFest of Lights at Lewis Ginter Botanical Garden in Lakeside has been announced.
This year's event, which opens Nov. 25 and will continue through Jan. 9, will explore "Living Color" and show how the world's kaleidoscope of colors speaks to people, impacts nature and influences culture, according to Garden officials. The event features more than a half million lights, botanical decorations, trains, holiday dinners, family activities and more. > Read more.
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CalendarThe Henrico County office of the Virginia Cooperative Extension will offer the workshop “Caring for an Older Tree” from 7 p.m. to 8:30 p.m. at Varina Library. Admission is free. Registration is required by calling 501-5160. Full text