New signage planned in Lakeside corridor
Two corridors in Northern Henrico soon will receive new permanent signage to welcome travelers.
Signs are expected to be erected by the end of the month at points on both ends of Lakeside Avenue and one location on nearby Brook Road. The county’s Department of Community Revitalization has spearheaded the efforts to design and purchase the signs.
The Lakeside signs – each eight feet tall and made of aluminum – will display the Lakeside “wheel” logo that has been used in recent years by the Lakeside Business Association. The signs will be located in the median just inside the Henrico-Richmond line near Bryan Parkway and in the median near Lewis Ginter Botanical Garden.
The Brook Road sign, which will be slightly more than 9 feet tall, will greet drivers as they head north on Brook Road from its intersection with Wilmer Avenue – near the Brook Run Shopping Center. The sign, to be located in the median, will note the historic nature of Route 1, mirroring similar signs along the corridor at various points on the East Coast, according to Community Development Manager David Sacks.
Funding for the two Lakeside signs, which are expected to cost a total of about $13,000, came from the county’s Community Development Block Grant funds (federal money that is appropriated to localities annually). Funding for the Brook Road sign was donated by the developer of the Atlantic at Brook Run, a senior community located adjacent to the Brook Run Shopping Center, Sacks said.
County officials anticipate a small formal event to unveil the Brook Road sign, while the Lakeside Business Association (with whom county officials have been working for a number of months on the design of the signs) may host a similar event to unveil the Lakeside signs.
Erection of the signs “provides some identity and a sense of place,” Sacks said. “Especially with the Lakeside signs, they provide a consistent logo that’s been used in the area. It can help with marketing. It can certainly help with directions.”
The Brook Road sign, Sacks said, will help show off the corridor to motorists.
“It brings some attention to the corridor and provides some connection in this particular case with the entire Route 1 corridor up and down the whole East Coast.”
For the third consecutive year, the Canterbury Recreation Association in Short Pump donated the most meals to the fourth-annual "Dunk Hunger" campaign, which raises money and food donations for FeedMore's Central Virginia Food Bank. Swim teams and community pools throughout the region combined to raise the equivalent of 77,404 meals this year, with the Canterbury group earning the Gold Medal, with 17,454 meals contributed.
CRA will earn a winners’ bash Aug. 24 from 3 to 5 p.m. at its pool on Pump Road.
“Our pool has adopted Dunk Hunger into its culture with fun ways to raise food and funds," said Canterbury’s Dunk Hunger chairman Jack McSorley, a Freeman High School junior. > Read more.
The last Rock ‘n’ Roll Summer outdoor concert at West Broad Village, scheduled Saturday, Aug. 22 from 7 p.m. to 10 p.m. in Short Pump, will feature a salute to the upcoming UCI Road World Cycling Championships, coming to the Richmond region next month. As an all-girl band entertains the public with an AC/DC and Foreigner tribute, representatives from West Broad Village will accept donations of children’s new and lightly used bicycles for redistribution to youngsters at the Virginia Homes for Boys and Girls. > Read more.
CAT Theatre is hosting the Red Eye 10s Coast-to-Coast Play Festival Sept. 18-19. Hosts of the festival across the country cast, rehearse and perform six, contest-winning ten-minute plays from MFA students at Hollins University in the same twenty-four hour period.
On Sept. 18, CAT will host a kick-off meeting at which the plays will be randomly cast and actors will meet with their directors and read the play for the first time. From 9 p.m. until 5 p.m. the following day, casts will rehearse in different venues in the region, convening at CAT in the late afternoon for technical rehearsals. > Read more.
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CalendarCelebrate the end of summer reading with cool treats and lots of fun from 3 p.m. to 4 p.m. at North Park Library, 8508 Franconia Rd. For details, call 290-9700… Full text