LaDiff opening a Short Pump store

LaDifférence, a popular downtown Richmond furniture store, is expanding into Henrico County.

The store announced today that it will open a 7,000-square-foot location at West Broad Village in Short Pump Feb. 2. The store will host a grand opening celebration there Feb. 19-21.

The new location is smaller than LaDiff's 50,000-square-foot showroom on South 14th Street but will offer a variety of modern furniture and accessories and what co-owner Sarah Paxton calls "showstoppers" from throughout the world.

"For years we’ve had customers driving from the West End and Charlottesville to our flagship store, and what we’ve heard is that they wanted us to be more convenient to where they live," Paxton said. "By opening a second store at West Broad Village, we’re making LaDiff more accessible than ever. We’re excited to expand our footprint in Central Virginia and bring LaDiff’s unique shopping experience to even more customers.”

Chris Pine, president of Eagle Commercial Realty, said LaDiff is a perfect tenant for West Broad Village, a pedestrian-friendly urban living, office and shopping community. “We are still very much in a growth phase at West Broad Village, and we expect that LaDiff will be a major draw for many people from around the area,” he said.

LaDifférence co-owner Andy Thornton said the architecture of the West Broad Village store – about the size of two-and-a-half tennis courts – will maintain the open look and feel of the three-story downtown store “and bring that experience out to Short Pump.”

LaDiff, which employs 25 people, expects to hire three or four more full-time commissioned sales positions to staff the new store. Jobs will be shifted from the downtown location until the positions are filled. The store manager is Matthew King, a Virginia Commonwealth University graduate who has several years of experience in the retail and international shipping industries. Initially, the store hours will be 11 a.m. to 7 p.m. Wednesday through Saturday and noon to 5 p.m. on Sundays.

“We’re forecasting this location to contribute to a substantial portion of our company’s overall sales,” said Thornton, without giving a specific figure. “And while we want our customers to have a shopping option closer to their homes, we also hope this location will encourage folks to come downtown and visit our flagship. This location in the West End is really about convenience and access. We want everybody to be happy, because we’re happy guys.”
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Fresh Air Fund seeks host families


The Fresh Air Fund, a program through which nearly 4,000 children from low-income New York City communities spend a summer with host families in communities along the East Coast and in southern Canada, is seeking hosts for the coming summer.

According to the organization, there is no such thing as a “typical” host family. First-time Fresh Air children are boys and girls, from seven to 12 years old. Children who are reinvited by host families may continue with The Fresh Air Fund through age 18 and can enjoy extended trips. > Read more.

Godwin student wins in statewide STEM essay contest

Governor Terry McAuliffe and the Virginia Council on Women announced recently that Morgan Logsdon of Mills E. Godwin High School was one of five statewide winners of the sixth-annual STEM (Science, Technology, Engineering, and Math) Essay Contest for young women enrolled in their junior or senior year of high school.

The Council on Women established the contest to award scholarships to high school junior and senior young women who plan to pursue STEM careers at institutions of higher education. > Read more.

Varina meeting May 2 to address opioid crisis in Henrico


Varina District Supervisor Tyrone E. Nelson will hold a Community Conversations meeting Tuesday, May 2 to discuss the opioid epidemic in Henrico County.

The meeting will be held at 6:30 p.m. at the Henrico Theatre, 305 E. Nine Mile Road. Nelson will be joined by County Manager John A. Vithoulkas and members of the Henrico Heroin Task Force for a discussion of heroin and opioid abuse and ways to prevent it. > Read more.

Baker ES to remain closed until fall


Baker Elementary School students will complete the 2016-17 school year at other locations and will return to a restored building in fall 2017, school leaders have decided.

The decision was made in order to provide ample time for repairs to be completed at the fire-damaged school and to avoid additional interruptions to instructional time. > Read more.

Henrico Police arrest 2 Georgia men in connection with January murder


Henrico Police have arrested and charged two Georgia men with first-degree murder in connection with the Jan. 18 murder of 36-year-old Lamont Cornelius Baldwin in the 1200 block of Dominion Townes Terrace.

Antonio Tyrone Johnson (above, left) and Santonio Rodrigus Brown (above, right), both 24 and both of Atlanta, were charged. Johnson also was charged with use of a firearm in commission of a felony and possession of a firearm by a felon. > Read more.

Henrico Business Bulletin Board

April 2017
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The Virginia Society of Association Executives (VSAE) will hold its April Monthly Luncheon & Seminar from 8:30 a.m. to 1:30 p.m. at the Richmond Marriott Short Pump. The content leader will be Jill Andreu with Naylor Association Solutions. The interactive seminar, “Where Perception Meets Reality: The State of Association Communications and Tips for Improvement,” will provide association leaders a comprehensive look at the latest membership communication and technology trends, best practices, and resource investments. During the luncheon, Andreu will present “Tackling Technology: Updates and Info from the 2016 Annual Benchmarking Survey.” To register, call 747-4971 or visit http://www.vsae.org. Full text

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