Feds Propose New Warnings and Graphics for Cigarette Packs, Advertisements
The U.S. Department of Health and Human Services today unveiled a new comprehensive tobacco control strategy that includes proposed new bolder health warnings on cigarette packages and advertisements. Once final, these health warnings on cigarettes and in cigarette advertisements will be the most significant change in more than 25 years.
The proposed changed are part of a broader strategy designed to help tobacco users quit and prevent children from starting.
Tobacco use is the leading cause of premature and preventable death in the United States, responsible for 443,000 deaths each year. Thirty percent of all cancer deaths are due to tobacco. Each day 1,200 lives of current and former smokers are lost prematurely due to tobacco-related diseases.
“Every day, almost 4,000 youth try a cigarette for the first time and 1,000 youth become regular, daily smokers,” said HHS Secretary Kathleen Sebelius. “Today marks an important milestone in protecting our children and the health of the American public.”
The strategy includes a proposal issued by the Food and Drug Administration titled Required Warnings for Cigarette Packages and Advertisements. Specifically, the proposed rule details a requirement of the Family Smoking Prevention and Tobacco Control Act that nine new larger and more noticeable textual warning statements and color graphic images depicting the negative health consequences of smoking appear on cigarette packages and in cigarette advertisements. The public has an opportunity to comment on 36 proposed images through January 9, 2011.
By June 22, 2011, FDA will select the final nine graphic and textual warning statements after a comprehensive review of the relevant scientific literature, the public comments, and results from an 18,000 person study. Implementation of the final rule (Sept. 22, 2012) will ultimately prohibit companies from manufacturing cigarettes without new graphic health warnings on their packages for sale or distribution in the United States. In addition, manufacturers, importers, distributors and retailers will no longer be allowed to advertise cigarettes without the new graphic health warnings in the United States. By Oct. 22, 2012, manufacturers can no longer distribute cigarettes for sale in the United States that do not display the new graphic health warnings.
“Today, FDA takes a crucial step toward reducing the tremendous toll of illness and death caused by tobacco use by proposing to dramatically change how cigarette packages and advertising look in this country. When the rule takes effect, the health consequences of smoking will be obvious every time someone picks up a pack of cigarettes,” said FDA Commissioner Margaret A. Hamburg, M.D. ”This is a concrete example of how FDA’s new responsibilities for tobacco product regulation can benefit the public’s health.”
The FDA action is part of a broad department-wide strategy that was announced by Assistant Secretary for Health Howard K. Koh, M.D., MPH. While progress has been made, smoking remains particularly high with low-income and within certain racial/ethnic groups and in certain populations, including people with mental illnesses and substance abuse disorders. Ending the Tobacco Epidemic: A Tobacco Control strategic Action Plan outlines specific, evidence-based actions that will help create a society free of tobacco-related death and disease.
“We are at an unprecedented time in our nation’s history to protect the public’s health from tobacco use, the leading cause of preventable, premature death in the United States,” said Dr. Koh. “It will take renewed commitment from every sector of society to end the tobacco epidemic.”
In addition to the announcements made today, other recent tobacco control and prevention efforts include:
• the Affordable Care Act is giving Americans in private and public health plans access to recommended preventive care, like tobacco use cessation, at no additional cost.
• the American Recovery and Reinvestment Act (ARRA) invested $225 million to support local, state and national efforts to promote comprehensive tobacco control and expand tobacco quitlines.
• the Prevent All Cigarette Trafficking Act (PACT) aims to stop the illegal sale of tobacco products over the Internet and through mail order, including the illegal sale to youth.
• the Family Smoking Prevention and Tobacco Control Act (FSPTCA) gives FDA the authority to regulate the manufacture, marketing and distribution of tobacco products. Significant progress has already been made by restricting the use of the terms “light,” “low,” and “mild,” banning characterizing fruit, candy, and spice, flavors from cigarettes, and putting in place restrictions on the sale and distribution of cigarettes and smokeless tobacco products to youth.
• the Children’s Health Insurance Program Reauthorization Act (CHIPRA) raised the federal cigarette tax by 62 cents per pack. Raising the price of tobacco products is a proven way to reduce tobacco use, especially among price-sensitive populations such as youth.
For details, visit http://www.hhs.gov/tobaccocontrol/index.html.
The Richmond West Breakfast Lions Club (based in western Henrico) recently donated 59 backpacks to the Westover Hills Elementary School on Jahnke Road.
Above, club members display some of the backpacks prior to their distribution. > Read more.
Thanks to a first-place win in The American Protege International Vocal Competition 2014, Glen Allen High School student Matija Tomas will travel to New York City to perform at Carnegie Hall in December.
At the first-place winners recital in Weill Hall, Matija will perform Giacomo Puccini’s opera aria, “Chi il bel sogna di doretta.” She will perform with other vocalists from around the world and have the opportunity to win other awards and scholarships.
Locally, Thomas has performed with Richmond’s renowned Glorious Christmas Nights, Christian Youth Theatre, and WEAG’s Urban Gospel Youth Choir. > Read more.
The John Rolfe YMCA and Gayton Baptist Church have partnered in an effort to bring greater health and wellness opportunities to the community.
Through this partnership, the John Rolfe Y will run Youth Winter Sports programs, including basketball and indoor soccer, in Gayton’s newly renovated $5.5 million outreach center that features a new gymnasium, youth and teen space, social space with café, meeting space and full service commercial kitchen. > Read more.
Urban Tavern’s big, bold themes impress
The Urban Tavern opened in August, replacing the former Shackelford’s space at 10498 Ridgefield Parkway in Short Pump. Because of local and longtime devotion to Shackleford’s, Urban Tavern has some big shoes to fill.
Without any background information, I headed to the restaurant for dinner on a Wednesday night, two months after its opening.
On a perfect fall evening, four out of eight outdoor tables were taken, giving the impression that the restaurant was busier than it was. On the inside, a couple tables were taken, and a few folks were seated at the bar. > Read more.
‘Alexander’ provides uncomplicated family fun
It’s not surprising in the least that Alexander and the Terrible, Horrible, No Good, Very Bad Day doesn’t much resemble the book it’s based upon.
Judith Viorst’s 1972 picture book isn’t exactly overflowing with movie-worthy material. Boy has bad day. Boy is informed that everyone has bad days sometimes. Then, the back cover.
In the film, the terrible, horrible, no good, very bad-ness is blown up to more extreme size. Alexander Cooper (Ed Oxenbould) has a bum day every day, while the rest of his family (Steve Carell, Jennifer Garner, Dylan Minnette, Kerris Dorsey) exist in a constant bubble of perfection and cheery optimism – to the point that the family is so wrapped up in their own success that Alexander’s being ignored.
So on the eve of his 12th birthday, Alexander makes a wish: just once, he’d like his family to see things from his perspective; to experience the crushing disappointment of one of those no good, very bad days. Once he has blown out the candle on his pre-birthday ice cream sundae, his family’s fate is sealed: one full day of crippling disasters for all of them. > Read more.
Tickets for Deep Run High School’s fall musical production – Aida – will go on sale Nov. 3. The Elton John-Tim Rice pop opera, inspired by Verdi’s classic opera, tells the story of enslaved Nubian princess Aida, who falls for captain of the guard Radames, who is betrothed to the Egyptian princess.
Performances will be held Nov. 13-15 at 7 p.m. each day. > Read more.
Performances will be held Nov. 13-15 at 7 p.m. each day. > Read more.
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CalendarTweens and teens are invited to “Dance Like a Zombie” at 6:30 p.m. at Twin Hickory Library, 5001 Twin Hickory Rd. Come dressed as your favorite zombie, ghoul or ghost… Full text