Bars aren’t happy about social media ad ban

Why are bar and restaurant owners frowning when it comes to advertising “happy hour” specials?

Because in the age of Twitter and Facebook, Virginia law prohibits advertising drink specials using social media.
Drinking establishments can legally sell alcohol at lower prices until 9 p.m. The problem is, they aren’t allowed to advertise that fact in the media – not even on the Internet or with social media.

This year, legislation to end that ban looked like it was soaring through the Virginia General Assembly. But last month, the bill’s sponsor, Delegate David B. Albo, R-Springfield, decided to pull the plug on it for this session.

“A bunch of people who are against underage drinking were concerned about the bill,” Albo said. “I did not really understand their opposition because even if an underage person saw the website, they still could not go to the restaurant and purchase alcohol.” One of the opponents was Daniel Fabian, coordinator of alcohol and
substance abuse at the University of Richmond. He fears that advertising happy hours with social media would prompt more young people to drink.

“If the bill would have passed, our biggest concern was about the increase of overconsumption of underage drinkers,” Fabian said.

House Bill 470, which passed the House unanimously on Feb. 10, would have allowed drinking establishments “to post on a website or social media site maintained or administered by the licensee or his agent information about the time periods during which alcoholic beverages are being sold at reduced prices and to include in connection there with the terms ‘Happy Hour’ or ‘Drink Specials.’ ”

Albo said he thought the measure was pretty innocuous.

“The bill would not have allowed anyone to promote anything,” he said. “It merely would allow a restaurant to put its happy hour specials on its own website. That website may be a Facebook site or a regular website.”

But on Feb. 17, Albo decided to withdraw his bill, and the Senate Rehabilitation and Social Services Committee voted unanimously to strike HB 470 from consideration.

“It just got too controversial,” Albo said.

Since the 1980s, state law has barred liquor license holders from publicly advertising happy hour and drink specials outside their establishment or through electronic media.

In 2009, the Virginia Alcoholic Beverage Control Board approved of bars and restaurants displaying a 17-inch-by-22-inch sign in the window of their business. That sign can say the business offers happy hour at a certain time – but nothing else.

Information advertising the drink specials can be posted only inside the establishment, but not where they can be seen from outside.

Bars and restaurants can’t put any of this information online. Such restrictions irk people in the business.

“It’s really annoying that we can’t put drink specials on our own website,” said Bart Carrique, beverage director for Cha Cha’s Cantina in Richmond’s Shockhoe Slip entertainment district. “It is a hinder on our sales at promoting our industry, period.”

The ABC Board defines electronic media as “any system involving the transfer of signs, signals, writing, images, sounds, data, or intelligence of any nature transmitted in whole or in part by a wire, radio, television, electromagnetic, photo-electronic, or photo-optical system, including, but not limited to, radio, television, electronic mail, and the Internet.”

The board restricts happy hour advertising because it is concerned about overconsumption of alcohol, underage drinking, drunken driving and other behavior.
Bail Bonds Chesterfield VA

Democrat VanValkenburg kicks off Gen. Assembly campaign


Senior students at Glen Allen High School will get a personal touch when studying elections with their AP government teacher.

That teacher, Schuyler VanValkenburg, recently announced his intention to seek the Democratic nomination for the 72nd District seat in the House of Delegates. If he earns the nomination, he will run against Del. Jimmie Massie, R-Henrico, who has been unopposed for 10 years.

VanValkenburg, a 2004 University of Richmond alumnus who majored in history, is running for office for the first time. Although he has lived in Richmond since he began his undergraduate studies, aside from one year spent in Seattle, he said he never felt it was his time to run. > Read more.

Construction begins on JA Finance Park at Libbie Mill


School and business leaders from around the region, including (pictured, from left) Simon Hodges of Dominion Resources, Daphne Swanso(president of Junior Achievement of Central Virginia) and Henrico County Manager John Vithoulkas, gathered at Libbie Mill Library Feb. 23 for the Junior Achievement Finance Park construction kickoff. > Read more.

Assembly poised to OK state budget on Friday


Finishing a day early, House and Senate negotiators agreed on a budget Wednesday that includes employee pay raises and more money for K-12 education and mental health.

The negotiators presented their budget to their fellow lawmakers in time for the required 48-hour review, which could be completed by Friday night with a chance to adjourn their 2017 session before Saturday’s target date.

Republican leaders in the House and Senate praised the spending plan’s conservative fiscal policies. > Read more.

Section of Charles City Road to close beginning Feb. 26


A section of Charles City Road, from Lewis Road to South Airport Drive, will be closed beginning Sunday, Feb. 26 as part of a project to widen and improve the road.

The Henrico County Department of Public Works expects the closure to last for a few weeks.

Westbound traffic on Charles City will be detoured around the work zone by way of South Airport, Seven Hills Boulevard and Laburnum Avenue. > Read more.

ACLU urges McAuliffe to veto anti-immigration bills


Officials with the American Civil Liberties Union called on Gov. Terry McAuliffe on Wednesday to veto Republican-backed legislation banning local governments in Virginia from designating themselves as sanctuaries for undocumented immigrants. They also said they plan to fight federal and state policies that they believe violate immigrants’ rights.

At a news conference, representatives of the ACLU of Virginia and other civil rights organizations criticized anti-immigrant measures passed by the General Assembly. They also condemned the recent spike in deportation raids on immigrant communities in Virginia by federal Immigration and Customs Enforcement, as well as President Donald Trump’s recent executive order banning immigrants from seven mostly Muslim countries. > Read more.
Community

Villa’s Flagler Housing wins national NAEH award


St. Joseph's Villa’s Flagler Housing & Homeless Services was one of three entities to earn the National Alliance to End Homelessness' Champion of Change Award. The awards were presented Nov. 17 during a ceremony at the Newseum in Washington, D.C.

NAEH annually recognizes proven programs and significant achievements in ending child and family homelessness.

Flagler completed its transition from an on-campus shelter to the community-based model of rapid rehousing in 2013, and it was one of the nation's first rapid re-housing service providers to be certified by NAEH. > Read more.

RIR’s Christmas tree lighting rescheduled for Dec. 12


Richmond International Raceway's 13th annual Community Christmas tree lighting has been rescheduled from Dec. 6 to Monday, Dec. 12, at 6:30 p.m., due to inclement weather expected on the original date.

Entertainment Dec. 12 will be provided by the Laburnum Elementary School choir and the Henrico High School Mighty Marching Warriors band. Tree decorations crafted by students from Laburnum Elementary School and L. Douglas Wilder Middle School will be on display. Hot chocolate and cookies will be supplied by the Henrico High School football boosters. > Read more.
Entertainment

Weekend Top 10


Given the warm weather lately, Saturday’s RVA Polar Plunge Winter Fest, benefiting Special Olympics Virginia, might actually be enjoyable! Other weekend events you’re sure to enjoy include the 14th annual Richmond Kids Expo at the Richmond Raceway Complex, the Richmond Symphony and The Taters in concert at The Cultural Arts Center at Glen Allen, and the Richmond Ballet Minds in Motion Team XXL performing at the Henrico Theatre. This is also the last weekend to check out HATTheatre’s production of “Bill W. and Dr. Bob.” For all our top picks this weekend, click here! > Read more.

 

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Henrico County and its Heroin Task Force will present a community summit on heroin and opioid abuse and addiction from 2 p.m. to 5 p.m. at Glen Allen High School. FBI Director James B. Comey will be the keynote speaker. These potent, highly addictive drugs, which include prescription painkillers such as OxyContin and Vicodin, are threatening every community and segment of society, regardless of age or income. The summit will offer information from local community service providers and include a showing of “Chasing the Dragon: The Life of an Opioid Addict.” A panel discussion will follow. Admission is free and open to the public, but registration is required. To register, go to http://HeroinOpioidCommunitySummit.eventbrite.com or call (804) 727-8574. Full text

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