The Entrepreneur’s Corner
By Jim Wilson, Special to the Henrico Citizen 05/27/11
A business name is important. It can tell the public what you offer, it can distinguish the business from others and it can cause the business owners problems if not carefully considered.
Many new business owners spend a great deal of time thinking up their business names without clearing the name before using it and then not properly using it once they get going. A business name is the commercial name a business uses and it may not be the same as the name of the corporation or limited liability company that owns the business.
A few simple checks can help relieve a business owner from name problems in the business down the road.
The first thing a business owner should check is whether the name is available for use as a name for a business entity at the Virginia State Corporation Commission. If the chosen name is not available, keep trying until you have a name that you can use.
The exact name of the business entity, including the “Inc.” or “LLC” at the end, is the name of the entity and the name that has to be used if nothing else is done. These endings are what inform customers that they are not dealing with an individual, but a business entity when they do business with you.
Many people drop the Inc. or LLC and do not realize that by doing that, they individually are using the name and that the corporation or LLC is no longer involved in the business.
The business name should also be checked for violations of another’s trademark rights before using it. This can be easily checked online at the Patent and Trademark Office for federal trademarks and at the State Corporation Commission for state trademarks.
How does a business use just the good part of its name without the Inc. or LLC and how do multiple businesses use the same name, like in a franchise system? This is done by filing what is called a Certificate of Assumed Name – a fairly simple document that says what the business entity’s true name is, what name it wants to use in business and the address at which it will use the name.
This document gets filed at the Circuit Court in the jurisdiction where the business is located and a certified copy of that filing gets filed with the State Corporation Commission.
That way, members of the public can know that the McDonalds at a certain address is really owned by a franchisee called XYZ, LLC and not McDonalds Corporation. All of this information is available publicly, so everyone is considered to have access to it.
More than 300 participants took the plunge for charity Feb. 25 at The Shops at Willow Lawn, raising $40,000 for the Special Olympics of Virginia as part of the 2017 RVA Polar Plunge Fest. Participants jumped into frigid water as part of the event, having raised money through donations leading up to the event.
“At Special Olympics Virginia, our vision is to inspire the first unified generation; a generation of people who respectfully include each other in the school, in the workplace, in the community,” said Rick Jeffrey, Special Olympics Virginia President. “Plunging this past Saturday included people with intellectual disabilities and those without; people of all ages, genders, races and religions; students and teachers; doctors and lawyers; military and law enforcement; one for all; all for one." > Read more.
CancerLINC's 11th annual "It’s in the Bag" event raised more than $50,000. The event, presented by Virginia Cancer Institute, was held at The Westin Richmond in Henrico Feb. 2 and was attended by more than 200 people.
“It's in the Bag” included handbag designer Thaddeus DuBois and his family from Syracuse, Ind. DuBois brought four handcrafted handbags, which were auctioned off and raised more than $4,000. Three autographed handbags from “Sex and the City” star Sarah Jessica Parker also brought funds. > Read more.
Citizen Staff Reports 02/28/2017 Features
Above, Varina’s Andre Watkins drives to the basket during the Blue Devils’ 52-51 win against Hampton in the Group 5A third-place game at Hermitage High School Feb. 25. Below, Tyrese Jenkins drives to the basket during the game. The Blue Devils (21-6 on the season), who earlier last month defeated Hermitage, 53-34, to earn a spot in the 5A state tournament, next will face Albemarle in that tournament. It is the program’s first trip to the state tournament since 2001 and first under fourth-year coach Andrew Lacey, who has turned around a team that was 6-14 during his first season. > Read more.
For the past two months, they showed up every day at the state Capitol, dressed in matching blazers and carrying pen and paper at the ready – the next generation of public servants carefully observing their superiors.
These young adults are known as pages. They are middle school and high school students from around Virginia who assist in everyday tasks at the General Assembly to experience firsthand how the legislative process works.
The program dates as far back as 1850, when the one page who worked was paid $2 a day. > Read more.
Citizen Staff Reports 02/27/2017 Features
The Capital Region Land Conservancy (CRLC) is seeking to raise $100,000 in 30 days to cover due diligence and closing costs associated with the historic Malvern Hill Farm. These include boundary survey, Phase I ESA, title search and insurance, recording fees, taxes, and legal work as well as a Section 106 review.
CRLC is scheduled to close on the purchase of the property May 31, and is asking community members to help support the site's acquisition. All donations will help CRLC leverage $1 million in matching funds. > Read more.
St. Joseph's Villa’s Flagler Housing & Homeless Services was one of three entities to earn the National Alliance to End Homelessness' Champion of Change Award. The awards were presented Nov. 17 during a ceremony at the Newseum in Washington, D.C.
NAEH annually recognizes proven programs and significant achievements in ending child and family homelessness.
Flagler completed its transition from an on-campus shelter to the community-based model of rapid rehousing in 2013, and it was one of the nation's first rapid re-housing service providers to be certified by NAEH. > Read more.
Richmond International Raceway's 13th annual Community Christmas tree lighting has been rescheduled from Dec. 6 to Monday, Dec. 12, at 6:30 p.m., due to inclement weather expected on the original date.
Entertainment Dec. 12 will be provided by the Laburnum Elementary School choir and the Henrico High School Mighty Marching Warriors band. Tree decorations crafted by students from Laburnum Elementary School and L. Douglas Wilder Middle School will be on display. Hot chocolate and cookies will be supplied by the Henrico High School football boosters. > Read more.
Given the warm weather lately, Saturday’s RVA Polar Plunge Winter Fest, benefiting Special Olympics Virginia, might actually be enjoyable! Other weekend events you’re sure to enjoy include the 14th annual Richmond Kids Expo at the Richmond Raceway Complex, the Richmond Symphony and The Taters in concert at The Cultural Arts Center at Glen Allen, and the Richmond Ballet Minds in Motion Team XXL performing at the Henrico Theatre. This is also the last weekend to check out HATTheatre’s production of “Bill W. and Dr. Bob.” For all our top picks this weekend, click here! > Read more.
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CalendarThe Henrico County office of Virginia Cooperative Extension and the Henrico Master Gardeners will present a series of free workshops this spring to help residents care for their lawns and gardens. The second workshop, “Getting Started in the Vegetable Garden,” will take place from 7 p.m. to 8 p.m. at the Eastern Henrico Recreation Center. The class will discuss how to plan, plant and harvest a vegetable garden. To register, call 501-5160. Full text