Henricoan in Ford commercial

Does the car-hugging young blonde in the Ford commercials look familiar? There's a reason for that. Henrico's own Mallory Schwartz, a 2004 graduate of Godwin H.S. and the daughter of John Jay and Gail Schwartz, is featured in the “Swap Your Ride” series as the exuberant car hugger (above). Mallory Schwartz was previously the subject of a Citizen story in January 2007 after she worked on the set of We Are Marshall as part of a summer internship.

For details about the ad, see the New York Times “Wheels” blog at http://wheels.blogs.nytimes.com/2011/04/05/to-sell-cars-ford-swaps-rides-once-again.
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Henrico promotional company changes name


Henrico-based brand merchandising company NewClients, Inc. has changed its name to Boost Promotional Branding.

The company is one of the nation's largest in the branded merchandise industry. Founded in 1981, its serves more than 5,000 clients – including many Fortune 500 companies – nationwide. > Read more.

Lidl competition offers shoppers chance to win NYC trip


Three Lidl shoppers will win trips to New York City to receive a first-look at the Esmara by Heidi Klum collection and attend an international runway event debuting the collection. The contest is open to residents of Virginia, North Carolina and South Carolina – the three states in which Lidl currently operates grocery stores. The chain opened two stores in Henrico County last month. > Read more.

Glen Allen advances in 14U Babe Ruth World Series


The Glen Allen Babe Ruth Baseball League 14-year-old all-star team advanced to the single-elimination round of the 14-year-old World Series, which the Glen Allen Youth Athletic Association is hosting at RF&P Stadium in Glen Allen. > Read more.

Earnhardt gives Redskins a ride


Dale Earnhardt Jr., driver of the Hendrick Motorsports No. 88, stopped at Richmond Raceway Aug. 8 in advance of the track’s NASCAR weekend in September. He was joined by five players from the Washington Redskins, who were in town for the team's training camp, which concluded Aug. 14. The day in Richmond gave Earnhardt and the Redskins players an opportunity to see how the athletes compete in their respective sports. > Read more.

READ Center a finalist for $25k grant


The READ Center is a top-200 cause finalist in State Farm’s Neighborhood Assist program, making it eligible to earn a $25,000 grant to support adult literacy in the Richmond region. The 40 organizations from across the nation with the most votes will win grants.

The READ Center, based in Henrico, provides classroom instruction and one-to-one tutoring to adults with very low literacy. > Read more.

Henrico Business Bulletin Board

August 2017
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Each month, the Alzheimer’s Association Greater Richmond Chapter conducts support group meetings to provide the community with an opportunity to meet for mutual support and to exchange coping skills. A Rare Dementia Support Group, for caregivers and individuals with other dementias, will meet at 2 p.m. at the VCU Neurological Orthopedic Wellness Center, 11958 W. Broad St. For details, call 967-2580. Full text

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